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It seems everywhere you look there is a conference, or YouTube video promising to help you build your business using new technology. There is mobile this, and virtual that, but still, it seems your efforts are just not delivering. All through time humans have been using technology to solve problems and make life easier, but could it be we have moved too far from understanding the human side of making technology work in our businesses? At this session, we will be investigating the sweet spot where humanity and technology intersect and how identifying this space can help you deliver the best solutions for your market.
Musa Kalenga is an author, marketer and entrepreneur. He is a lauded speaker and strategist who was recognized as one of the Top 200 young South Africans by the Mail & Guardian. Musa started his first business, Monatefellaz, a youth marketing consultancy, while studying at the University of the Witwatersrand (WITS). After Monatefellaz was incorporated into IHOP WORLD Musa worked as Group Head of Digital Marketing at Nedbank, and then Facebook Client Partner for Africa.
Kalenga is an enthusiastic entrepreneur who is passionate about using technology to empower the digitally invisible. Now, as CEO and Founder of Bridge Labs, Musa addresses the problem of gaining access to appropriate online tools for entrepreneurs and Small to Medium Businesses by building technology to support growth in emerging markets. As a respected thought leader in the marketing industry, he is the Chief Future Officer at the House of Brave Group and he advises on future fit business strategy for organizations in a new market.
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